Andrew Berg

Interactive Designer :: New York office

Andrew is a Interactive Designer in our New York office. He’s been with us since late 2004, and has already served admirably on some of our most difficult and complex Flash projects. He has really hip headphones and bags, and generally makes some partners feel a little old when they go visit New York.
Andy joined us after a two year stint at Alternet, Inc., a New York web development shop where he served as a Senior Web Developer on some pretty monstrously complicated database-driven Flash projects. He did things like “oversee art direction of large scale web projects for major label music production company” and the like. It sounds kinda vague, but when he sits you down and shows you what he built, you’re like “whoa.”
Before that, he also had a stint at TheStreet.com. Can you say “dot com chops?” That pretty much sums it up. He’s a Boston University alum, like Rick. They missed each other in school there by one year.

Set the Play Count to Zero

More than once I have been disappointed by the lack of depth in the Shuffle Songs option on my iPod. I expect that it will reach into its depths and dredge up some forgotten classic I have stashed on the hard drive, but sadly no, most often it seems to play my least favorite most heard tracks.
In order to combat this not so random, random I decided to create an Unplayed Smart Playlist. One simple rule: the play count of the song has to be zero. All of a sudden there were all those songs that I had forgotten about.
This, along with my Recently Added Smart Playlist, are now my favored as opposed to plain old Shuffle Songs.